Facebook Reportedly Plans to Change Its Name

Facebook is reportedly planning on rebranding and is set to announce a new company name next week, according to The Verge.

Chief executive Mark Zuckerberg intends to announce the new name at the Facebook Connect conference on Oct. 28, a source familiar with the matter told The Verge. The rebrand is reportedly an attempt by Zuckerberg to shift public perception of the company as a social media platform to a technology conglomerate with several different products beyond the Facebook social network.

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