Google and YouTube Will Demonetize Content Denying ‘Scientific Consensus’ on Climate Change

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Google and YouTube announced a new policy Thursday demonetizing all content that denies the scientific consensus on climate change.

Google will no longer allow ads for “content that contradicts well-established scientific consensus around the existence and causes of climate change,” the company announced in a support page added to its website Thursday. The policy, which Google will start enforcing next month, covers YouTube videos and websites that treat climate change as a “hoax or a scam,” content “denying that long-term trends show the global climate is warming” and content “denying that greenhouse gas emissions or human activity contribute to climate change.”

The search giant said it was implementing the policy due to pressure from advertisers, who didn’t want their products associated with content promoting climate denial.

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